Email Marketing Software Encourages Repeat Purchases

Ask any businessperson and they will always tell you that it is far easier to keep an existing customer than to acquire a brand new one. Often times a business will go to great lengths to ensure existing customers have a positive experience, both so they come back for repeat purchases and so they will promote the product/service through word of mouth. Many businesses now harnessing the power of email marketing software as a key component in their marketing mix know that, nowadays, it’s a little easier to encourage past customers to come back for more.

Email marketing makes it very affordable to send out targeted email campaigns to all of your past customers. In addition, with the right email marketing software, this can all be done within a matter of minutes, with no huge time lag or hidden fees. Whether a business chooses to keep in touch with customers using their email marketing software by creating a monthly (or bi-weekly) newsletter, or simply by sending out special promotions/discounts, there are a plethora of tactics to choose from.

Part of the reason email marketing is so effective is because it keeps your brand in front of the consumer at very frequent intervals. If customer X makes a purchase from an online store and then never hears from that store again, chances are the customer will forget the name of the e-store, or forget to recommend it to their friend who is looking to make a purchase. The longer a past customer goes without seeing your brand, the higher the chances that customer will just forget about your company altogether.

By using email marketing software, businesses can keep in touch with customer X very easily. Even a simple monthly newsletter with some unique content can keep the business at the forefront of customers’ memories. Encouraging repeat purchases and brand loyalty works best with email marketing software when the business provides valuable content the customer will want to consume. For instance, the golf store that sends out a monthly newsletter with a couple of tips to improve your golf game has extraordinary readership. Tons of past customers look forward to and read the newsletter each and every month. Of course, the business carefully inserts special promotions or features items into the newsletter, which most email marketing software solutions allow for easily, thus encouraging the customer to buy more. And, they do!

Sending out special discounts to past customers using email marketing software is also a great way to generate a sales spike. Since the business already has a relationship with the customer, it can make them feel just a little bit more special by sending them exclusive offers. When past customers receive an email marketing campaign offering them free shipping or a certain percentage discount or any other type of promotion because they have been a loyal customer in the past, they are encouraged to keep on making purchases so as to not lose �special’ status. A little bit of strategic promotional planning coupled with effective email marketing software can get your past customers coming back and eagerly taking advantage of your special offers.

Email marketing is rapidly becoming the cornerstone of the small businesses marketing mix. With the right email marketing software in the hands of a creative businessperson, anything is possible. One thing is for sure: by staying in contact with your past customers, you greatly increase the likelihood of them coming back for more and, at the end of the day, that is exactly the goal.

Construction And Maintenance Electricians Play An Important Role

Did you know that it is possible to train as an apprentice while obtaining a two-year post secondary engineering technician diploma to become a construction and maintenance electrician? This combination of training is available to students who attend Centennial College’s two-year Electrician: Construction and Maintenance � Electrical Engineering Technician program. This program ensures that requirements for both in school apprenticeship curriculum and an Ontario College diploma are completed.

Through the offering, students obtain a thorough grounding in electrical engineering sciences and skills, including electrical circuits, maintenance of electrical instruments or devices, operation of electrical motors and power transmission as used in the industry. But why is this knowledge important? With the construction industry on the up-swing and the most condo developments in North America going up in Toronto, construction and maintenance electricians are vital to areas such as service, installation, repairs sales and design. In these areas, construction and maintenance electricians read and interpret drawings, circuit diagrams and electrical code specifications to determine wiring layouts for new or existing installations; install, replace and repair lighting fixtures and electrical control and distribution equipment; splice, join and connect wire to fixtures and components to form circuits; test continuity of circuits using test equipment to ensure compatibility and safety of system following installation, replacement or repair; troubleshoot and isolate faults in electrical and electronic systems and remove and replace faulty components; and more.

In these areas, construction and maintenance electricians read and interpret drawings, circuit diagrams and electrical code specifications to determine wiring layouts for new or existing installations; install, replace and repair lighting fixtures and electrical control and distribution equipment; splice, join and connect wire to fixtures and components to form circuits; test continuity of circuits using test equipment to ensure compatibility and safety of system following installation, replacement or repair; troubleshoot and isolate faults in electrical and electronic systems and remove and replace faulty components; and more.

To ensure students are prepared for these numerous responsibilities, eight months of the program time is spent on a co-op placement arranged by the college. The hours earned during the co-op placement are counted towards the practical part of apprenticeship training. This co-op opportunity allows the future construction and maintenance electricians to apply the skills learned in school to real life, network with seasoned professionals and be compensated for their contributions to the construction site.

Meanwhile, during the time students spend in school, they are exposed to courses with a project approach that simulates actual workplace assignments. In these courses, students become comfortable in dealing with electrical circuits, maintenance of electrical instruments or devices, operation of electrical motors and power transmission as used in the industry. Among the specific courses in which future construction and maintenance electricians partake are: three levels of Electrical Codes and Prints, three levels of Electrical Theory, three levels of Installation Methods, three levels of Electronics, and more.

In order to apply to Centennial College and become a construction and maintenance electrician, applicants are required to possess at minimum an Ontario Secondary School Diploma (OSSD) or equivalent, or mature student status (19 years or older). They are also required to have the English Grade 12 C or U or equivalent, or skills assessment as well as the Math Grade 11 M, C or U or Grade 12 M, C or U, or equivalent, or skills assessment. Lastly a questionnaire, resume and references to determine apprenticeship employability as well as an employer interview may be required.

Get Customer Focused Web Page Development

Their specialized graphic services involve web templates, web banners, magazine adverts, online advertisement, to prepare covers for compact disc and digital video disc, flash animations, e-book covers, e-commerce, Drupal, Joomla and many more to list on. They are the business house offering all the web related solutions under one roof. Eyeforweb is established with a view to provide complete range of web based services, focusing mainly on the requirements of the customers with the cost effectiveness to their huge clientele in local and overseas markets. They boast of introducing themselves as one of the best web solutions provider with their team of experts and technically sound professionals in website development. Their productive efforts results into the best creation using the modern means of technologies. They offer a wide range of web based services like web page development, business web development, web development and design services, professional web and corporate logo designing, etc backed by their efficient after sales services. Their specialized graphic services involve web templates, web banners, magazine adverts, online advertisement, to prepare covers for compact disc and digital video disc, flash animations, e-book covers, e-commerce, Drupal, Joomla and many more to list on. They are the business house offering all the web related solutions under one roof.
It is much expected to match your steps with the changing era, time and the environment of high speed technologies if one has to survive successfully in the business market. Eyeforweb has firmly established its roots for delivering excellent digital solutions in order to correspond with the latest technological inventions. They can also help to organize the marketing strategies to obtain differentiated outcomes. They have a team of the most professional and experts specializing in designing with the help of digital technologies like artwork, graphic designing, and website development to give a turbine boost to the business. They insist more on the quality as it is an important element and strong value for the development of any business. They are always in a search of cost effective and creative services to offer to their clientele. They attend each and every project that is undertaken by them with an acute care and personalized attentions right from the monitoring process of designing, communicating with clients till the finalization of the matter and this is the key of their expanding and successful business. They always prioritize the bridge of strong relationship with their well established clientele to provide them the finest designing and quality benchmarks. In order to avoid any complications with their dealings, they have always maintained the transparency of the business. They try to collect all the possible information of the client about their business and their requirements. Upon getting these, they would decide the target market and audience, likings and disliking of the clientele and development of the ideas about the project. They prepare a rough draft of the job and finalize it with the mutual concerns of the clients. Once the project is over, they would take care to deliver it at their earliest to the clients for their acceptance.

Play Some Card Games

Are you looking for a way to spend a rainy afternoon with friends? Or are you trying to plan some fun activities for your next big party? If so, the answer to your questions is simple: card games. It seems so obvious, but perhaps that is exactly the reason you forgot about it.

Card games are great for a lot of reasons. One of the best reasons that card games are great for almost any social gathering or party is because they allow people to be social and enjoy time together. There is nothing worse than planning a party for friends that includes nothing other than watching movies. Who wants to gather at a social event and then do a totally non-social activity? Card games are great because they offer more focus and entertainment than simply allowing people to mingle and yet they maintain the social atmosphere. People can share in great conversations while spending hours playing card games.

Another great reason to include card games at your next event is because they are fun. I cannot think of many people that do not enjoy good card games. Card games are tried and true fun for almost everyone. It can be hard to keep people entertained with the variety of new games that are on the market simply because people do not know how to play them. It can be easier and just as much fun to entertain people with card games that they are familiar with. Something about a great hand of rummy or euchre never gets old.

If you have invited people to your party that are not familiar with the classic card games, don’t worry because it is easy and fun to teach card games to people. That is another great benefit of card games. You will not have to waste half of your time teaching the card games. Most people pick them up easily. So allow yourself to invite people who are masters at your favorite card games and who are novices at the games. Everyone can be having fun together in no time.

Card games are great because there is such a variety to choose from. Don’t like euchre? Don’t worry, you can try poker or rummy instead. Card games provide literally endless hours of fun. If your guests have been playing poker for hours, change it up and teach them canasta or bid euchre instead. There are enough good card games to keep any party nothing but fun. Look no further than card games to make your next party or social gathering the one people will not want to miss.

Financial Planning – The Key To Your Lifelong Success

Financial planning is not limited to asset allocation, mutual funds, and fixed-income investments – planning should include every aspect of your life.

Should you apply for that credit card? What type of car insurance should you buy? Should we save for our child’s college or put money in our IRA’s instead? These and many more questions are all part of financial planning.

The Larry Rule – A Little Known Financial Planning Fact

Larry Lindsey is not a famous name, even in financial circles. Currently, Mr. Lindsey is the chief economic advisor to the Bush Administration. In 1996, he was a Federal Reserve Board Governor – and he was denied for a Toys ‘R Us credit card!

To apply or not to apply, that is the planning question. Larry Lindsey, who had excellent credit and a high-income level, set out to demonstrate a flaw in credit scoring algorithms.

He simply applied for every retail store credit card he was offered, and in no time he had “too many inquiries.” Never mind the fact that he had millions in assets and nary a late payment in his 30-year credit history.

Knowing the Larry Rule is key to your financial planning. If you apply for retail store credit cards every time you are asked to do so, it will have negative effects on your credit.

You may then be asked to pay a higher interest rate on your mortgage or home equity loan, which could cost you tens of thousands of dollars. Sacrificing $10,000 for a 10 percent discount at Fashion Bug is not smart planning!

Auto Insurance and Financial Planning

Most people think of insurance as a legal necessity, but in reality, it is a financial product, and that’s important to keep in mind. Don’t ever buy insurance just because it’s legally required or in order to give yourself peace of mind. Insurance must serve a financial planning purpose!

You need to have a planning strategy in mind when you purchase auto insurance. The insurance company’s goal is to get you to pay more in premiums than you take out in claims – thus, they profit.

Your goal should to pay as little in premiums as possible in order to be adequately covered. You don’t want to have to use your auto insurance, but at the same time, you don’t want to be subsidizing the bad drivers who take out more in claims than they pay in.

In order to develop a financial planning strategy for auto insurance, it’s important that you become as educated as possible on the subject. Luckily, there are dozens of great sites on the internet that provide free information on the various types of auto insurance plans, and the particular laws of your state.

Everyone has to own some form of auto insurance, and thus it should be the cornerstone of any intelligent planning strategy.

The Financial Planning Dilemma – College vs. Retirement

American parents love their children and will do almost anything to ensure they have every possible advantage. As a result, many parents save for their children’s college instead of saving for their own retirement. This act of selflessness is usually not a good planning strategy.

In order to avoid this mistake, one must have a decent understanding of financial planning tax implications. Most college savings accounts are taxed on some level, whereas financial planning products for retirement purposes generally are not. What’s more, saving for your child’s college can prevent him or her from receiving the maximum financial aid available.

In other words, by foregoing your retirement in favor of your child’s college, you are actually subsidizing the children of less responsible parents – or smarter parents who chose to save for their own retirement, in light of these facts.

Services For Wedding Decorators Perth Packages

Wedding planners are vital profession because they are helping couples arrange for the most special day of their life which is their wedding day. You can get full range of services from them starting from a simple consultation to arrangement of your entire wedding details. They are also known as wedding coordinators because they are the one that coordinates to all wedding vendors to ensure a smooth and flawless wedding day. They can help you right from the start of your wedding preparation up to the day of your wedding. You can choose to get full wedding decorators Perth packages. If you will choose a complete package, then they will be the one to handle all aspects of your wedding. If you want this service, then you must become aware that there are different types of wedding planners that can offer diverse services.

You will find full service planner that can offer a service from the beginning until the end of the service. The role of a wedding planner is to get acquainted to you and your partner. They will try to get to know you personally to find out your needs, taste, wants and your budget for the wedding. He or she will create a timeline to finish the preparation in time for your wedding. A wedding planner has several contacts of vendors and they can help you find the best one that can offer quality and affordability. A full service wedding decorators Perth packages can give you good recommendation for flower arrangement, wedding cake, food and everything that you need for your wedding. They will be the one to organize the theme, color as well as smaller details. The full service wedding planner is the most expensive type, but the convenience that they can offer to couples is worthy.

You can also opt for a partial wedding planner or decorator. They will just come to the scene of the wedding and during the rehearsal to ensure that everything will run as smoothly as possible. If you have a limited budget, then this is the best service for you as they charge per hour or flat free rate for a definite number of hours. You can hire the service of a wedding decorator for wedding table decorations Perth and ask for their opinion and suggestion for your wedding. If you will ask for a consultation, then they can help you with your budget as well as time planning to ensure that you will not experience any delay.

He or she can also provide you with sensible tips and recommend some vendors that can offer reasonable and high quality wedding items. For this service, you can expect an hourly rate. The main objective of a wedding planner or decorator is to ensure that you will get the best deal from different wedding vendors to achieve you dream wedding. You can hire their service for wedding table decorations Perth and other aspects of the wedding. Right wedding planner for you depends on your budget and personal needs so make sure that you carefully choose for the best one.

Telarus Networks Seo Strategy – A Case Study

Telarus Networks, Inc. organized in May 2002 in Huntington Beach, California based on SEO core skills. Its founders, Adam Edwards and Patrick Oborn started as a home-based business, focused on internet T1 service. Leveraging Patrick”s SEO expertise, Telarus, has grown to become the Top Master Agency in the industry; selected by the Telecommunications Association in 2008 and 2009. We highlight in this article, Telarus Inc. as a case study to demonstrate the effectiveness of core SEO skills in business success.

I have worked first-hand with Telarus, which powers my own Internet telecommunications services brokerage, since 2003 and had previously known Patrick since 1999 through the Cognigen Networks Agency. Patrick, as Cognigen webmaster, had learned skills in developing replicated agent websites and mastered search engine optimization as a apprentice of Cognigen”s top agent, Joe Kennedy.

Cognigen Networks was well known as a long-distance carrier shopping system and Patrick developed many websites able to attract customers through his internet marketing expertise. Patrick”s SEO skills were obvious from his earlier Cognigen days. He shared much of his knowledge with Cognigen agents in training sessions. Those that listened and followed his instruction literally began to dominate the search engines for mostly residential telecommunications-related services such as calling cards, long distance, cellular plans, etc.

As the demand for Cognigen”s core long distance products waned, Patrick made a decision to change his focus to commercial telecommunications services, initially focusing on T1 and DS3. This is where the Telarus story begins.

By using his existing skills and his residual earnings streams from Cognigen, Patrick and Adam have expanded their business model to expand well beyond using just internet marketing as a basis for their internet T1 service business. How has this been accomplished?

By envisioning a sales process divided into 1) Marketing and 2) Follow-up/Consulting, Telarus produced, now patented, “Geoquote” software that allowed this process to become reality. Telarus created a system which began to produce hundred of new T1 service internet prospects online each day through a association of agent-replicated and hand-crafted web properties. Lead Generators, by using as bait, the world”s first and only real-time T1 quote tool, appeal to Internet “searchers” using Google, Yahoo and Bing. Once the bait is taken, e.g., a real time estimate is delivered to an online “shopper,” highly-trained telecommunications sales agents receive the lead and contact prospects to consult with decision maker to close the deal. Having seen the pricing, under-qualified prospects will self-eliminate themselves from follow-up after learning that a T1 line is $350 “” $1000/month, a service price many businesses and individuals can”t afford to pay. This saves innumerable hours to boost productivity and allows T1 service sales agents to focus their time on customers who are actually ready to purchase service.

After three years of operations in California, Telarus moved to Draper, Utah in 2004. Once here, many new employees were hired to help maintain the intricate technology that powers GeoQuote and the agent back offices, as well as agent sales support personnel that assist sales agents/brokers in their day to day sales activities. With these new employees, Telarus has been able to recruit many top Master Agents, individual consultants, network integrators, and value-added resellers (VARs) into the “family”. In 2006 Telarus agents produced over $1,600,000 in new carrier contracts. Internet marketing and core SEO skills remain central to this highly successful telecommunications venture.

The Types of Livestock Suitable For Beginner Farmers

A number of people who live in the city make a decision to leave the city life that they grew up knowing and move to the country side to start a new chapter of their lives as agriculture or livestock farmers.

Living in the country side is not as bad as some people would think. Obvious the conditions you will be living in will be different from the ones you are used to, but with time you will begin to get used to this way of living which is very refreshing because you living far away from the busy city life.

When moving to the country side you will have to get some large land especially if you want to raise various types of livestock. The land has to be fertile and have some reliable source of water. Raising livestock requires green land because livestock that is raise on green pasture is healthier than livestock raised on factory produced feed. The produce too tastes a lot better and sells for a higher price on the markets.

Raising livestock requires you to be dedicated and have time to look after your livestock. They need you to care for them by feeding and giving them enough clean water every day. You also have to build them some shelter and have a veterinarian to come check on them every once in a while.

As a beginner livestock farmer you may not know what type of livestock you can raise on your farm. Some type of livestock requires more care than others and may not be suitable for beginner farmers. But there’s no need to worry about that because below you are going to get guidelines on the type of livestock you can start raising as a beginner and how to raise them the healthy way.

Raise Chickens:

Chickens are the first type of livestock suitable for the beginner farmer, they are easy to manage, eat less food and can be slaughtered easily than most livestock. These birds can be raised to feed your family with fresh eggs and meat. But you can also raise them to sell to the ever growing market demand.

Raising chickens requires you to check on them on daily bases since you have to feed and give them clean water. They should be provided with nourishing corn and healthy organic chicken fed bought from your local farmer’s store.

One wonderful things about chickens is that they can even eat your left over’s and pests found in your garden. And as they are busy in your garden their ‘waste’ which is rich is good for fertilizing your garden or lawn.

Proper housing is also very important for your chickens. A chicken coop will offer some shelter for the birds when the temperatures are too cold or hot. It will also protect your birds from predators such as hawks, cats and dogs that can harm them. The coop should be large enough to accommodate all of your chickens. The chickens should be able to rest and lay their eggs without over crowding each other.

The inside of the chicken coop should be kept clean so to discourage the development of germs that can infect your birds. To do this you can sweep and mop the floor at list once a week, the chicken manure can be put as a heap on the side of the coop to be used as compost for your garden or lawn. And at list twice a year the entire coop should be sterilized so that it doesn’t become infested with lice.

Raise Ducks:

Besides raising chickens another type of bird you can raise are ducks. To raise ducks is not done by a lot of farmers and main reason being that they think ducks require a lot to manage than chickens. The matter of fact is ducks can be easily raised just like chickens.

Ducks can be raised for fresh eggs and meat. Their eggs contain more calcium, vitamins and iron than the ones produced by chickens. Duck meat taste great and sells at a higher price than that of chicken. Besides all these benefits they are natural adorable creatures that will be of interest to your kids.

When raising ducks you have to first make up your mind on what type of breed you want, the type you choose will be determined by your reason to raising the ducks. There are ducks that are great for egg production such as the Peking Duck. On the other hand ducks that are good for meat production are the Khaki Campbell Duck. If you thinking of simply raising them as pets then you will want to raise the Call Duck,

Ducks just like chickens consume less food than most livestock. They can be feed crumbles, pellets and non medicated duck mash. To supplement these foods you can give them vegetable greens and allow them to graze the field to eat insects, snails and worms which contain lots of nutrients. And since they have no teeth to chew the food they need enough clean water to wash the food down so make it a point to supply them with fresh water.

Shelter has to be built to house these birds. Duck shelter does not have to be fancy as a chicken coop but it should provide the same benefits such as cover from extreme weather and protection from predators. The floor of the housing should be kept dry and to do this it can be made from bamboo sticks so that the wetness can be absorbed by the bamboo. It also wouldn’t be a bad idea to have a near by pond so the ducks can swim to enjoy and cool themselves down.

Raise Rabbits:

Another type of livestock that is suitable for a beginner farmer is rabbits. This type of livestock is easy to feed, easy to clean and breed. Some farmers think that raising this animal is tricky when in actual fact its not and can easily be done by even a beginner farmer.

Raising rabbits is quiet different from raising chickens or ducks. Rabbits eat different type of food and behave in a different way, the only thing related is that they don’t require lots of land to raise. Since they are quiet animals it’s essential that a farmer knows how to read their body language to tell if they are happy or sick. Get to know how they behave when they are sick so you can attend them and give them the right treatment.

You should also feed your bunny everyday with nutritious food that can be bought from your livestock store. The feed sold from stores usually has a lot of the nutrients needed for a healthy rabbit so there’s no need to worry about feeding them a well balanced diet. But that doesn’t mean that you shouldn’t feed them some fresh green vegetables and fruits. One vegetable we all know is liked by rabbits is carrots, so make sure you have them in your menu.

Housing rabbits doesn’t require lots of land. To house rabbits you should build or buy several hutches with each rabbit occupying a single hutch. The hutch should be large enough to allow the bunny to hop around and be warm at night or winter. If the hutch is located in a well fenced area you can make some opening for the bunny to go through and play outside.

As you see becoming a livestock farmer can be easily done even if you’ve grown up in the city and are new to country living. You just have to know which type of livestock you can raise which won’t be difficult to manage. The three types of livestock discussed above can get you started in becoming a successful livestock farmer even as a complete beginner.

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New Trend For Designer Wedding Dresses 2014

If you are planning your wedding day this year, then it is good to know that there are latest trends for designer wedding dresses that you can choose from. The good thing about wedding dresses is the fact that there are always new trend every year, but the elegance of these dresses remains the same. You can find them online, but there is only one website that you should trust when it comes to style, design and look that you want for your wedding dress. The bride goes through several dresses before they can find the one that feels special for them. The truth is that trend differs according to location.

It depends on the weather condition of the place, culture, religion and fashion. This year 2014, the trend for wedding dresses will change a little away from the norm. This is because the fashion trend of the past brings new life to modern wedding dresses. Brand new trends mostly come from 70’s to 80’s. In fact, you can also buy them in a reasonable amount; they come in brand new and pre-owned too. Pre-owned wedding dresses are not hard to find, because you can easily find designer wedding dresses online.

Lace- wedding gowns with laces have been very popular during the 70s to 80s time and the fashion industry of today wants to adopt this design for their latest wedding dresses. You will find these kinds of styles and designs online. Wedding designers of today borrowed old characteristics from the past. You will surely see lots of wedding gowns with laces this year. Some of the gowns are not created with full lace, but you will see them as embellishments.

Wedding glam- wedding gowns of today have more bling to make wedding dresses look very elegant and sophisticated. You will see shining embellishments or decorations at the bust area, hem and on waistline to give emphasis to these important body parts. There are veils with bling and you will see them online and on the runway. Designers are thinking of new ways on how they can create a modern yet sophisticated looking wedding dress.

Gowns with sleeves- in the past years, you saw wedding dresses showcasing shoulder blades and arms, but now they have sleeves. Since Kate Middleton walk down the aisle with her sleeved wedding dress, it already became an instant hit and latest fashion trend for brides in different parts of the globe. This is a sign of modesty and it goes very well with the lace theme.

Colorful gowns- if you are not a traditional type of bride, then there are lots of colors for you to choose from that will match your personality. Conventional wedding believe that the bride should wear a white colored wedding dress. The use of colors on pre-owned wedding dresses is due to change of lifestyle and varied culture.

Short wedding gowns- during older times, you will always see brides wearing very long wedding gowns. This time, you will find knee length wedding dresses very trendy, confortable and convenient to wear especially if you prefer an outdoor venue for your wedding ceremony and reception. Actually this trend is not new, but it will be very popular this 2014.